Senior Tracking Implementation Manager (m/f/d)

For our Digital Analytics team we are currently looking for a Senior Tracking Implementation Manager (m/f/D) in Munich. You enjoy processing and analyzing data? You have a good understanding of web technologies and web/mobile tracking implementations? Familiar with JavaScript, HTML and HTTP standards as well as a bit of backend programming languages like Python? Then SIXT is the right place for you! We are constantly working on improving our products and online appearance and to do so we need people who are extremely good with numbers and data to support us with well-grounded analysis. You are the person we are looking for? Then join our International Digital Analytics team in Munich.


  • You contribute to the strategic development of web analytics products at SIXT and drive evangelization of digital analytics within the company
  • You collect web and mobile tracking requirements from internal clients and partners
  • You serve as middleware between product and marketing teams on one side and development teams on another by translating business requirements to actual tracking implementation briefs for developers
  • You implement and keep clean all the integrations of external tools (like tracking and data exchange pixels) via Tag Manager
  • You act as the contact point for all the questions related to web and mobile tracking tools coming from other teams and departments


  • You hold a degree from an advanced technical College or university and/or have profound experience in the fields of web analytics
  • You have very strong expertise in web and mobile tracking solutions (Google Analytics/Adobe Analytics, GTM/DTM, Tealium products, Firebase and/or mobile tracking platforms like AppsFlyer, Adjust and others)
  • Familiarity with the BI world and tools like PowerBI, Tableau, QlikView are also very welcomed
  • You have a great understanding of technologies like JavaScript, JSON, HTTP protocol, HTML/CSS and one of backend programming (Python, NodeJS, Golang)
  • You speak English fluently


Working at SIXT not only means creating the future of mobility, but also offers personal benefits. This means especially for you: 30 days of vacation, support for pension plans & capital-forming benefits, mobility allowance of 20€/month and flexible working hours. Due to the current situation, we are of course working completely in mobile work wherever possible. But even under normal conditions, from now on you can decide from where you want to approach your work: Up to 50% of your monthly working time you can work completely mobile and from anywhere. In addition, you will of course receive employee benefits for SIXT rent, share, ride and SIXT+, car leasing offers, discounts with partners for travel, technology, clothing, etc. as well as free cyber sports courses and numerous trainings for your individual development. It's also important to balance out your work: That's why you have access to our employee restaurant (and yes, we insist on restaurant, because it's too high quality for a canteen) as well as various recreational opportunities such as the gaming area, the SIXT soccer team or the SIXT choir - to name just a few. In addition, your colleagues are pretty awesome. Which is important when you spend so much time together, and besides, no wonder when you get a bonus for referring friends as new employees. If something does bother you, you'll always have someone to confide in through regular feedback sessions, employee surveys or our psychological hotline through the Fürstenberg Institute. Otherwise, we live "work hard, play hard" - our parties are legendary! We also demand and promote DiverSIXTy, a corporate culture of acceptance, appreciation, and respect, in which everyone can develop their personality and ideas.

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