Content Expert for Product and User Experience (m/f/d)

At SIXT we want to provide individual, flexible, and limitless mobility every day, creating a real alternative to owning a car. Content, translation, and localization are key to fulfilling this mission on a worldwide scale. Even if our customer reaches our website for the first time, we want our content to be understood at the first glance from whatever location. We think big, learn fast, and get things done. If that suits you and you would like to help shape the future of mobility, then join our team!


  • You define and execute a content strategy that optimizes digital content against business priorities and eventually build up a strong in-house content team owning content writing and setting up strong translation processes
  • You set standards for contributors to digital content such as Product Marketing and UX
  • You define optimal user journeys that connect the audience to the content they are looking for and help evolve the SIXT web & app experience by building scalable processes to update, expand and deprecate content based on performance
  • You develop a comprehensive approach to performance measurement of digital content
  • You drive effective internationalization of our UX language and optimize workflows and processes across regions and locations


  • You have a university degree in an applicable field (e. g. online media, digital marketing business, language, etc.) or a proven track record in content creation/strategy
  • You have experience in developing relationships and working collaboratively with multiple cross-functional teams
  • You have experience in using quantitative and qualitative insights to inform strategy, roadmaps, and prioritization
  • You enjoy working in a multi-cultural team your English and German is business fluent
  • You have excellent communication and presentations skills


Working at SIXT not only means creating the future of mobility, but also offers personal benefits. This means especially for you: 30 days of vacation, support for pension plans & capital-forming benefits, mobility allowance of 20€/month and flexible working hours. Due to the current situation, we are of course working completely in mobile work wherever possible. But even under normal conditions, from now on you can decide from where you want to approach your work: Up to 50% of your monthly working time you can work completely mobile and from anywhere. In addition, you will of course receive employee benefits for SIXT rent, share, ride and SIXT+, car leasing offers, discounts with partners for travel, technology, clothing, etc. as well as free cyber sports courses and numerous trainings for your individual development. It's also important to balance out your work: That's why you have access to our employee restaurant (and yes, we insist on restaurant, because it's too high quality for a canteen) as well as various recreational opportunities such as the gaming area, the SIXT soccer team or the SIXT choir - to name just a few. In addition, your colleagues are pretty awesome. Which is important when you spend so much time together, and besides, no wonder when you get a bonus for referring friends as new employees. If something does bother you, you'll always have someone to confide in through regular feedback sessions, employee surveys or our psychological hotline through the Fürstenberg Institute. Otherwise, we live "work hard, play hard" - our parties are legendary! We also demand and promote DiverSIXTy, a corporate culture of acceptance, appreciation, and respect, in which everyone can develop their personality and ideas.